BOSTON LYRIC OPERA
PRIVACY POLICY

This Privacy Policy applies to our Website, https://blo.org (“Site”), and the services available through our Site as referenced below. This Privacy Policy is intended to disclose how Boston Lyric Opera (“BLO” herein) collects, uses and discloses personal information about users of our Site, as well as to explain the choices and right individuals have regarding their personal information.

By using our service, including any of our service providers’ services, you agree to the collection, use, and disclosure of your information as set forth in this Privacy Policy. We may modify this Privacy Policy from time to time. Your continued use of our services constitutes your agreement to any updated Privacy Policy on a prospective basis.

1. THE INFORMATION WE COLLECT

We collect information directly from individuals online, as well as automatically through the use of our Site.

Information Collected Directly
We may collect personal information about you directly from you. For example, personal information may be collected when you fill out a ‘Contact Us’ form, sign up for our mailing lists, or otherwise provide us information through the Site. Generally, the information we collect may include your:

  • Personal master data (e.g. first name, title, address)
  • Communications data (e.g. telephone, mobile phone, email, fax)
  • Contract master data (contractual relationship, interest in BLO’s services and contractual fulfilment)
  • Customer history
  • Contract billing and payment data (e.g. bank details, account number or credit card number, if applicable)
  • For events, it may include dietary restrictions, requested accommodations and other event-related preferences
  • Other information related to your use of our Site and services

Information Collected Automatically
Website tracking enables us to analyze Site uses and to continuously optimize the website for visitors based thereon. Statistical tools are used for this purpose, such as to record how often a page has been opened.

We collect personal information about you automatically through, for example, the following platforms:

  1. Google Analytics and Visitor Analytics
    This uses your HTTP requests, browser/system information, and first party cookies. It collects:

    • Number of users and sessions
    • Session duration
    • Operating systems
    • Device models
    • Geography
    • First launches
    • App opens
    • App updates
    • Demographics: gender & age

    See our Cookie Policy for further details.
     

  2. Facebook Analytics
    Facebook Analytics measures how you interact with our website to improve your experience. See our Cookie Policy for further details.
     
  3. Hubspot Analytics
    Hubspot Analytics measures how you interact with our website to improve your experience. See our Cookie Policy for further details.
     
  4. Other Analytics
    See our Cookie Policy for details on additional analytics services we use.
     
  5. Cookie Information
    Our Site distinguishes between cookies that are strictly necessary for the technical functions (functional cookies) and cookies that are not strictly necessary for the technical functions (optional cookies). It is generally possible to use the website without activating optional cookies. These are the types of cookies that we use:

    • Necessary or Essential Cookies
      • These cookies help make the Website usable by enabling basic functions like remembering your preferences as to whether you wish to allow us to store cookies and remembering other selections you have entered when you navigate the Website. The Website cannot function properly without these cookies.
    • Preference Cookies
      • These cookies enable the Website to remember information that changes the way the Website behaves or looks, like your preferred language or the region that you are in.
    • Statistic or Analytics Cookies
      • These cookies help us understand how visitors interact with the Website by collecting and reporting information anonymously. We use these cookies to collect and store information about website visitor behavior (e.g., store information about what pages are visited, how long visitors are on the Website, what users click on), and to monitor and provide statistics on how the Website is used (e.g., recognize and count the number of visitors; see how visitors move around the Website)
    • Marketing and Social Sharing Cookies
      • These cookies are used to track visitors across websites. The intention is to display ads that are relevant and engaging for the individual user and thereby more valuable for publishers and third party advertisers
    • Unclassified Cookies
      • Unclassified cookies are cookies that we are in the process of classifying, together with the providers of individual cookies.
    • Particular Cookies Used:
      • To discover the particular cookies that are placed on your computer when you visit our website, please view our Cookie Policy.

     

  6. Cookie Opt-Out
    You can prevent cookies from being saved by changing the preferences of your browser software accordingly. However, we would like to point out that in this case you may not be able to use all functions of this Site to their full extent. Furthermore, you can prevent the data generated by the cookie and related to your use of the Site (including your IP address) from being transmitted to Google and then processed by Google by downloading and installing the browser plug-in available at the following link:
    https://tools.google.com/dlpage/gaoptout?hl=us.
     
    As an alternative to the browser add-on or within browsers on mobile devices, please click here to prevent Google Analytics from collecting data on the Site in the future. An opt-out cookie will be placed on your device. If you delete your cookies, you will have to click this link again.
     
    See our Cookie Policy for additional opt-out information.
     
  7. Managing cookies and website tracking
    You can manage their cookie and tracking settings in your browser. If you want to disable all cookies, you must go to your browser settings and disable cookies. You should note that this may affect the functionality of this website.Please note: The settings you make user only relate to the browser that was used.
     
  8. Additional Cookie Information and Control
    For additional cookie information and control, please see our Cookie Policy.

2. OUR USE OF PERSONAL INFORMATION

It is the business objective of BLO to provide you with access to our services. In order to enable and assist us in doing this, we use the following software/services:

  1. Tessitura. Tessitura is an enterprise application used by performing arts and cultural organizations to manage their activities in ticketing, fundraising, customer relationship management, and marketing. It refers to itself as “arts enterprise software”.
     
  2. Vimeo/operabox.tv. Vimeo is a video hosting, sharing, and services platform that operates on an ad-free basis, and offers software as a service (SaaS) with video creation, editing, and broadcasting tools, enterprise software solutions. Vimeo focuses on the delivery of high-definition video across a range of devices. Operabox.tv includes operALIVE and [insert:opera]. operALIVE streams Boston Lyric Opera’s live, outdoor performances. [insert:opera] is BLO’s home for free content and events.
     
  3. Eventbrite. Eventbrite is an event management and ticketing website. The service allows users to browse, create, and promote local events. The service charges a fee to event organizers in exchange for online ticketing services, unless the event is free.

BLO is entitled to undertake all commercial operations, and undertake all measures that relate to its business objective, or which appear directly or indirectly conducive to it, as well as occasional advertising measures. This includes the improvement of our products and articles and the improvement of customer satisfaction.

This business objective requires that BLO collect, process and use personal data in close cooperation with development, production, sales and service partners.

Every instance of collecting, processing and using personal data takes place on the basis of legal provisions exclusively and for the fulfilment of the business objective defined above.

More particularly, we use the information (including personal information) that we collect online as follows:

  • Providing support and services
    To provide and operate our Site and company, communicate with you about your use of the Site and company, and to provide troubleshooting and technical support, respond to your inquiries, communicate with you, and for similar service and support purposes.
  • Responding to your requests
    To respond to your inquiries and consider your request or application.
  • Newsletters, mailing lists and direct marketing
    For direct marketing purposes, including to send you newsletters, client alerts and information we think may interest you. If you are located in a jurisdiction that requires opt-in consent to receive electronic marketing messages, we will only send you such messages if you opt-in to receive them.
  • Analytics and improvement
    To better understand how users access and use the Site, and our services, and for other research and analytical purposes, such as to evaluate and improve our services and business operations and to develop services and features.
  • Protect our legal rights and prevent misuse
    To protect the Site, App, and our business operations; to prevent and detect fraud, unauthorized activities and access, and other misuse; where we believe necessary to investigate, prevent or take action regarding illegal activities, suspected fraud, situations involving potential threats to the safety or legal rights of any person or third party, or violations of this Privacy Policy.
  • Comply with legal obligations
    To comply with the law or legal proceedings. For example, we may disclose information in response to subpoenas, court orders, and/or other lawful requests by regulators and/or law enforcement, including responding to national security or law enforcement disclosure requirements.
  • General business operations
    Where necessary, for the administration of our general business, payment, accounting, recordkeeping and legal functions.
  • Anonymous and de-identified information
    We may create and use anonymous and de-identified information to assess, improve and develop our business, products and services, and for similar research and analytics purposes.

3. DISCLOSURE OF PERSONAL INFORMATION

We will not rent or sell your personal information, nor will we share it with third parties for their marketing purposes. If this policy changes in the future, we will notify you and allow you the opportunity to opt-in.

We may share personal information with the following categories of third parties:

  • Third party service providers, such as those listed in Prime Paragraphs 1 and 2, above, that provide services to us or to whom we outsource certain services, such as data hosting or software or technology services.
  • Our professional advisers, such as lawyers and accountants.

In addition, we may disclose personal information to other third parties under the following circumstances:

  • Business transfers
    As part of any merger, sale and transfer of our assets, acquisition or restructuring of all or part of our business, bankruptcy, or similar event, including related to due diligence conducted prior to such event where permitted by law.
  • Legally required
    If we are required to do so by law (e.g., to law enforcement, courts or others, including, but not limited to, in response to a subpoena or court order).
  • Protect our rights
    Where we believe it necessary to respond to claims asserted against us, comply with legal processes (e.g., subpoenas or warrants), enforce or administer our agreements and terms, or for fraud prevention, risk assessment, investigation, and to protect the rights, property or safety of BLO’s clients and customers, or others.

We may also share aggregate or de-identified information with third parties for research, marketing, analytics and other purposes, provided such information does not identify a particular individual.

4. OTHER COOKIES AND SIMILAR DEVICES

All cookies and tracking devices we use are set forth in Prime Paragraphs 1 and 2, above. Some of our service providers may use cookies, pixels, log files and other mechanisms to gather information about your use of our Site. You will need to view their Privacy Policies to determine the precise tracking devices they use.

5. DIRECT MARKETING

As noted, we may send periodic promotional emails to you, and where required by law, we will obtain your consent to do so. You may opt out of such communications at any time by following the opt-out instructions contained in the email or email us at info@blo.org. If you opt out of receiving emails about recommendations or other information we think may interest you, we may still send you emails about your account or any services you have requested or received from us.

6. WEBSITE CONTENT ACCESSIBILITY

We strive to adhere to the Web Content Accessibility Guidelines for the visually impaired (such as screen readers, speech-recognition software, etc.). The website text converts to sound for the visually impaired who uses assistive technology, and our videos have the capability to add captions for the hearing impaired.

7. ACCESS AND CORRECTION

If you would like to review the personal information we have collected about you via the Site, or request that we update or delete it, please contact us at info@blo.org.

8. THIRD PARTY LINKS AND WEBSITES

Our Site contains links to other websites whose information practices may be different than ours. Visitors should consult the other website’s privacy notices as we have no control over information that is submitted to or collected by, these third parties.

9. CO-SPONSORED EVENTS

BLO posts information about programs and events that are sponsored by or co-sponsored by other firms or organizations. Should you choose to register electronically for any of these events or submit your information to these third parties, BLO will have no control over the third party sponsors’ use of this information, and this Privacy Policy will not apply.

10. OUR COMMITMENT TO SECURITY

We employ security measures to prevent unauthorized access to information that we collect online. However, we cannot guarantee the security of your personal information.

Notwithstanding the foregoing, you are solely responsible for (a) maintaining the security of your account(s) and (b) all activity that occurs under your account(s). You must notify us immediately if you suspect any unauthorized access to or use of your account(s). If you forget your account login information, you may request that we send it to the email address associated with your account(s).

11. HOW TO CONTACT US

If you have any questions or concerns about the Privacy Policy or its implementation, you may contact us at (617) 542-4912. If at any time you decide that we should no longer hold any of your personal information, or you wish to change the use to which any such information can be put, please let us know by emailing us at info@blo.org.

12. REVISIONS TO THIS PRIVACY POLICY

We reserve the right to revise this Policy or any part of it from time to time. Please review the Policy periodically for changes. If we make material changes, we will endeavor to provide notice ahead of such changes, such as by email or through a notice on https://blo.org.